What is your Mission Statement? What is the Vision for your business? What are your business goals? How often have you heard these questions? How often have you thought: “How would I know – it’s way over my head.”? How often have you said: “I just do the work, I don’t bother with that stuff.”? You’re not alone. In fact, you’re probably in the vast majority of business owners!
Why is this so?” – a common question made famous by Professor Julius Sumner Miller many years ago. In his field of science, Prof Miller was adamant that things should not just be taken for granted, nor accepted at face value. He kept asking “why” – much to the annoyance of his young science students, but much to their advantage by the end of the session!
This approach is indeed very relevant to life and business. Why do so many businesses fail? Why do so many business owners struggle? Why do they go into business in the first place? We hear these questions all too often – yet we tend to brush them aside, because we believe they don’t apply to us.Well they do apply to each and every business owner!
The good news is that they don’t have to be ‘over your head’.Think about when you’ve had a family holiday: - Maybe you felt that you needed a break – a time to relax, unwind, enjoy quality time together and refresh yourselves. That’s your VISION!!
Maybe you decided that, for your vision to work, there needed to be: equal input from all family members; co-operation and teamwork; openness and honesty; respect for the environment and for others; maximum enjoyment for minimum cost. That’s your MISSION!!
When you plan destinations, budgets, ‘bucket lists’, and the like - They are your GOALS!!
Your VISION is all about what your business success will look like, and what the dream state of your business will be.Your MISSION is what your business is all about – your purpose, your products or services, and your core values.Your GOALS are what you want to achieve – personally, financially, and professionally.All these aspects should be defined in your BUSINESS PLAN. We can help you with the entire process – then help you raise your business to the next level – and launch it to success.
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This article was sourced from http://www.aspirus.com.au/mission-vision-goals-theyre-way-over-my-head/
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